Marriott’s Arne Sorenson Upended Travel Distribution 🔒

Marriott’s Arne Sorenson Upended Travel Distribution 🔒February 17, 2021

Skift Take: Arne Sorenson was a maverick in his own way. He quietly visited Airbnb headquarters in 2014 to get a better understanding of short-term rentals, which culminated in Marriott’s Homes & Villas. And he found a way to have a mutually beneficial relationship with those “evil” online travel agencies.

— Dennis Schaal

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